Blogging in its initial phases can seem easy to do. But as your blog attracts more traffic and views, it may start to get complicated to be handled by you alone. The work-life balance and looking after other important tasks can also hinder your writing process where focusing on your blog may seem like a daunting task.
This is where teaming up with a ghostwriter can be life-saving for your blog. A ghostwriter is mainly sough-out to write books by people who find it hard to turn their thoughts and ideas into the right words or those who don’t have enough time to write their dream book.
But since ghostwriting is an umbrella term, ghostwriters for hire can also write for your blogs and websites in your particular voice where you get all the credit without actually writing yourself.
Learn more about hiring a ghostwriter for your blog below by following these essential steps.
Where to find a ghostwriter?
If you have a business to handle or a full-time job, hiring a ghostwriter for your blog can be relieving. The first step is to find such a professional and experienced ghost who has previously handled a blog, that you can find through the following two options:
Get referrals or word-of-mouth recommendations
Asking people in your network about a ghostwriter they have worked with and trust can save a lot of your time and energy. Ask your friends, colleagues, and even family members and see if they know someone that can be a great fit for your blog.
Post a job on a freelance platform or a reliable ghostwriting website
If the first option doesn’t work, you can choose to hunt the right person yourself either on freelance platforms like Fiverr and Upwork or search for a professional ghostwriting website online. Post a job on a freelance platform of your choice and clarify your requirements. Mention your industry, word count, frequency of assigning tasks, preferred writing style, and the expertise you want.
How to choose the right ghost?
You know exactly what your blog needs and how it operates. Knowing your goals, you’ll be able to select the right candidate for the job while looking for the following criteria:
- Experience – It’s recommended that you hire a ghost who has experience writing for your niche or industry. If you run a health and fitness blog, it won’t make sense to choose a ghost who has experience writing for tech blogs.
- Portfolio – If the ghost has experience writing in your industry, he will definitely have some samples to show you. A portfolio will help you distinguish writers who have credible to showcase.
- Language – Having strong language and grammar skills is absolutely important because it will save a lot of your time spent on editing and proofreading your work before publishing it.
- Knowledge – Your ghost should have some basic knowledge about writing for search engines and understand the importance of SEO and keyword research so that the content could attract traffic and provide quality.
- Commitment – Lastly, having someone reliable, trustworthy, and deadline-driven is extremely important. It would be highly unprofessional if your ghost doesn’t respond timely, doesn’t communicate well, or delays the content submission. Choose someone who is motivated and committed to writing for you.
Hopefully, these tips will help you find the right ghostwriter for your blog posts so that you can focus more on the promotional aspect of your job and let your team of writers handle the content.