The world’s largest physician-only social network, Sermo, offers actionable insights about physicians and it s free to join. Sermo partners with pharmaceuticals, biotech, government agencies, medical associations, market research firms, media, and other firms interested in physicians’ treatment patterns. Other partners of Sermo include the American Medical Association, Centers for Disease Control, Association of Community Cancer Centers, St. Jude Children’s Research Hospital, Harvard Medical School, and Doctors Without Borders.
Sermo is a physician-only social network.
If you’re a physician at Sermo.com, you may have heard about it. This new social network allows physicians to consult electronically with each other and earn money by participating in surveys. While this network is not HIPAA compliant, physicians who use it must not identify their patients. In exchange, they can earn money through market research. Unlike most social networks, Sermo members remain anonymous online, which gives them greater anonymity when discussing their cases and seeking input from other physicians.
The main goal of Sermo is to improve medical care through social networking. As the largest health care professional polling network, its pages let companies showcase their messages and engage with doctors. A Sermo page gives companies a social web presence where physicians can share stories and start discussions. As a result, these pages can be a valuable tool to market brands and establish themselves as thought leaders.
It is the world’s most significant virtual doctors’ lounge.
Sermo is a social networking website that allows physicians to consult with other doctors online about real-world healthcare cases. Members of the site upload X-rays and photos of their patients and use anonymized medical data to help each other diagnose and treat different medical conditions. Though Sermo is free, it makes money through advertising to pharmaceutical companies. In addition, its “SERMO Intelligence” section regularly polls physicians, asking them about their experiences and opinions about different topics.
Sermo is a leading social networking website for physicians. Its mission is to unite and empower physicians through an anonymous forum for discussion and learning. The site features discussion forums, from meaningful use to politics and weather. Members also exchange ideas for new health IT applications. By creating and posting these forums, physicians can share their knowledge with others and build a vast medical knowledge bank.
It provides actionable insights.
For a high-level understanding of physician treatment patterns and preferences, Sermo can help. The company’s proprietary panel and methods for phone recruitment and social media outreach have enabled it to meet physician panel targets and ensure high response rates. This insight-driven platform also helps companies improve their marketing and brand positioning. It also tracks physician behavior and perception over time. Using technology, this community recognized that coordination of care between different providers is a significant barrier to cost control and quality of care.
It is Free.
The business insights of Sermo are provided by a community of physicians who consult with each other on real-world healthcare cases. Sermo makes money through advertising from pharmaceutical companies. The site polls physicians and claims to have over 550,000 members in 96 specialties worldwide.
The company is partnering with leading pharmaceutical and biotech companies, health care associations, and government organizations to research physician treatment patterns.
It is voluntary.
Since its launch in September 2006, Sermo has become the most prominent online physician community, with over 30,000 members doubling weekly. The site is a free forum where physicians can share information and clinical findings and gain life-saving insights from their peers. Sermo leverages the collective wisdom of physicians to improve patient care. The site is completely free to join, and there is no advertising.
Participants of Sermo can leave comments and feedback regarding the completed surveys. Sermo closely monitors panelist behavior and has a panel support team that deals directly with member inquiries. Sermo’s data-collection system is integrated with Dashboard Analytics, an online platform that houses survey results and provides tools for analyzing them. Using Sermo, clients can export the results to PowerPoint or other formats.